What you see is what you get (WYSIWYG) with EOS

Wherever you come to edit content on your website in EOS, you will be using a simple content editor that allows you to format your text and upload images into your pages.

The CKEditor that you will be using has a similar feel to the likes of MS Office and various email editors that you may have used to format your content. It's nice and simple to use, and not overcrowded with endless buttons that will never be used!

This editor is the featured tool across all of your pages, products, categories, articles and more.

You can insert images, links, create lists and format text through one easy interface.

You can take a look at the content editor guide here to get a feel for how it all works.

Once you are happy with the overall features of using the editor, we will move on to creating and editing your pages.

Managing information & service based pages on your website

Your custom pages are a flexible tool on your website, allowing you to create service or information based showcases of text, images and interactive features, such as forms and downloads.

Using your EOS system, you can create an unlimited number of pages, and add these to your website menus as required to allow your users to navigate to them easily.

Each page has its own SEO controls, allowing you to target the page title and contents to specific keywords, and reach the people who are looking for your services.

Refer back to your website plan and sitemap to familiarise yourself with the types of pages you will require, and keep in mind the keywords they are targeted towards.

This section will teach you how to create, edit and manage your custom pages, and what features are available for use in your layouts and templates.

Keep your content organised, so customers can browse with ease.

In your EOS content management system you can create categories with which to organise your pages, products, news, blogs, and collation listings.

This allows you to add browsing sections to your website where users will view only the items you assign, giving them relevant areas to find what they are looking for.

It's important to categorise your content effectively for a positive user experience, and can also be beneficial for SEO purposes to group related content all within one area.

A key example of this would be a clothing retail website which groups items into "tops", "trousers", "shoes", and "hats". This is applicable to many types of content and should be a part of your website plan and sitemap.

This section takes you through how to create, edit and manage your website categories.

Managing your ecommerce product database

In your EOS CMS, managing your products couldn't be easier. You can browse, search, view, edit and delete all of your products through one easy to navigate hub.

Your products can make use of a series of ecommerce features, including;

• Product Options
• Bulk Buy Discounts
• Stock Control
• Product Reviews
• Related & Recommended Items
• Q & A Controls

This section will take you through the process of browsing and editing your products.You will also find specific information detailing how to use additional ecommerce tools and features in this area.

Manage News, Blogs, Listings, and more.

Through your EOS website admin area, you have the ability to add, manage and edit any number of content types.

Your website may utilise a news feed, blog posts, directory entries, and listings.

These types of publications are a fantastic way of generating new, relevant content for your website to increase traffic and provide a comprehensive user experience.

As part of your Digital Marketing Plan, you will have prepared a selection of content that will be used to publish on your website and be shared across your social media channels.

This section will take you through the process of editing these types of listings and give you an overview of the types of features you may find present in these sections.

We recommend that you explore the Content Management section of the training department to understand the various listing types.

Mange your website menus to provide simple and easy navigation

As you produce content pages, categories and listings, you will want to make these accessible to your website visitors.

Typically, your website will have a main navigation menu and footer menus. You may have sidebars, secondary menus and mobile specific menus, depending on your website design.

Once you create your content, you will need to add these pages to your website menus.

We recommend that you refer back to the sitemap and structure outlined in your Digital Marketing Plan to ensure that you tier and organise your website menus accordingly.

This section will take you through the process of adding your pages, categories, and content to your menus.

Create online forms and manage your website email settings

Your website will have an online contact form, and may have additional enquiry/data-capture forms which will be used for visitors to submit information directly to you.

Through your admin area, you can manage these forms and the email templates that will be used to trigger automated responses and notification to your users.

Ecommerce websites will also use these auto-emails for order confirmations and status updates.

This section details how to manage your online forms.

You will also find guidance on how to update and edit your email settings and templates in the Training Department - Emails.

Manage all of your users in one simple hub

Your user management section is where you are able to browse, create, edit, delete or assume the user accounts on your website. Through this area you can manage both administrator and customer accounts.

• Administrator accounts have access to edit your website.
• Normal user accounts are front end accounts only. These accounts store your customer details, purchase history and information.

In this section you will learn how to manage these "User Accounts".

You also have the ability to check blocked IPs, set permissions for your admin users and view information about the activity of users on your website. To explore the different features and tools available, visit the Training Department - User Management.

Manage your ecommerce orders, and generate sales, stock and order reports

Order Management

Through your EOS Order Management Hub, you will be able to track all of your online orders, and update the status and customer details as needed.

Learn about the process by visiting - Training Department - Website Order Management

Reporting

To give you an insight into your website data, and to help with accounting and product management, your system has a number of reporting tools.

• You can generate reported based on your orders, stock levels, discount code usage, and sales.
• If you have a Search facility on your website, you can also run reports on its usage, most popular terms and internal site behaviour.
• You can run reports on user form submissions, to view the data from your contact/enquiry forms.

To learn more about your on-site reporting tools, visit - Training Department - Reporting

Manage your system settings and additional ecommerce configuration

Through your EOS admin area, you can also manage all of your basic system settings such as;

• Domain Settings & SSL
• Website Redirects & 404-Page Settings
• Cookies Settings
• Holding Page
• Payment Gateway Configuration

In most instances, these settings will be completed by your developer ready for the website launch. However, it's always recommended for you to have a full understanding of your system settings, should you ever need to update any of the information or preferences.

To learn more about your system settings, we recommend you visit - Training Department - System Settings

Perfectly optimise your website & content for search engines

SEO is a crucial part of getting your website ranking in search engines effectively. We highly recommend that you gain a full understanding of SEO through the earlier sections of the Web Rocket, including your Digital Marketing Plan, and Content and SEO sections.

Once you are happy with your understanding of SEO, you should visit - Training Department - SEO Management

This area will give you a full understanding of the SEO Settings within your website, and how to use the SEO Overrides on your content pages, products, and categories to optimise your content for search engines.

You should also refer to the Content & SEO section of the Web Rocket for advice on how to write content which is well optimised.