I started out as a reporter on a regional daily newspaper in Chester, UK, back in the mid-2000’s.
That was just before news went digital, which means my portfolio from those early days contains real newspaper cuttings (so retro).
After a good first few years on the job, the media world suddenly moved online, the financial crash hit in 2008, and journalism no longer seemed like a viable career.
Fast forward to more than a decade later after living in five different countries, a career change into public relations and copywriting, and here I am.
I work with clients so that their voice can be heard through the writing, and to ensure the content aligns with the brand.
And I take a customised approach to each brief to provide a bespoke copywriting service.
After all, integrity is everything in today’s modern, digital world.