Conduct an Industry Analysis for your business

Conduct an Industry Analysis for your business

Understand the direction of your industry and factors which affect it. Research the current climate of your industry, consumer needs and requirements, and general challenges facing the market.

01/11/2021
How to do a SWOT Analysis for your business

How to do a SWOT Analysis for your business

Learn how to do a SWOT analysis  (Strengths, Weaknesses, Opportunities, and Threats). This simple technique for assessing these four key aspects of your business is highly beneficial to the direction and growth of your company.

01/11/2021
How to conduct competitor research for your business

How to conduct competitor research for your business

Understand the importance of competitor research and how to utilise it for your business.

22/10/2021
What is a Key Performance Indicator? KPI's in simple terms

What is a Key Performance Indicator? KPI's in simple terms

A KPI is a quantifiable measure of performance over time for a specific objective. KPIs provide targets for your business progress, milestones, and insights that assist you in measuring success and making important decisions for your company.

21/09/2021
How to determine the target audience for your business

How to determine the target audience for your business

Before you launch any sort of marketing campaign or website, it is crucial to establish who you are communicating with. Learn how to identify your target audience.

21/09/2021
Hiring a Web Designer - 5 Easy Steps to find the right developer for you

Hiring a Web Designer - 5 Easy Steps to find the right developer for you

Let’s face it, hiring a web designer can be a minefield. In this article, we’ll take you through the process of finding the right developer for you and how to prepare for your project.

21/09/2021
How to identify and set effective Business Goals

How to identify and set effective Business Goals

A critical part of your digital marketing plan is establishing clearly defined, quantifiable goals. You should think about exactly what you are looking to achieve from your digital marketing and assign goals that reflect this, which are measurable.

21/09/2021
How to write an effective company overview

How to write an effective company overview

Your company overview is a key piece of content that will be used for multiple purposes, both promotional and in-house. It should be short, concise, and descriptive, giving people an insight into who you are, what you do and how you do it.

21/09/2021
Digital Marketing Team - Key Roles & Responsibilities

Digital Marketing Team - Key Roles & Responsibilities

Understand the key roles, skill & responsibilities of a digital marketing team. The key people involved in planning, executing and managing your online marketing promotional campaigns.

06/09/2021
What Can We Learn from the Most Successful Online Stores

What Can We Learn from the Most Successful Online Stores

We have prepared a detailed list of successful eCommerce store examples- their inspiring marketing strategies and user-generated content is something that every eCommerce start up is looking up to. How do they stay on top and what makes these platforms leave their competitors behind? Read more to find out!

06/08/2021